Welcome to Varied Expressions of Worship

Welcome to Varied Expressions of Worship

This blog will be written from an orthodox Christian point of view. There may be some topic that is out of bounds, but at present I don't know what it will be. Politics is a part of life. Theology and philosophy are disciplines that we all participate in even if we don't think so. The Bible has a lot to say about economics. How about self defense? Is war ethical? Think of all the things that someone tells you we should not touch and let's give it a try. Everything that is a part of life should be an expression of worship.

Keep it courteous and be kind to those less blessed than you, but by all means don't worry about agreeing. We learn more when we get backed into a corner.

Thursday, April 22, 2021

Opus 2021-147: Stop Clicking

I am amazed at how little most of us understand about the internet.  One detail that escapes us is how it is financed.  Its income comes from the same source as any source of information and entertainment, advertising.  The income from advertising comes from a couple of sources:  clicks and sales.  

You have seen those ads on the side of the sites you visit.  The site gets paid more for more people who visit.  You are also familiar with all the pop-up stuff you keep trying to move out of the way.  Every time you click on one of those the site gets a bit of income.  It may only be pennies but pennies add up when you have thousands of visitors.  Amazon has a program like this and then when you buy something after clicking through from that site, more money flows their way.  Think of it as a commission.

The site I have specifically in mind is The Drudge Report.  I have not visited it for at least a year.  I will not link it because I don’t want you to go there, but much of its status on line and its income is based simply on how many people click on the site.  Have you noticed how when you click on an article it moves you completely off of the Drudge Report and then you have to go back to keep looking.  Count the clicks:  One, you go to Drudge, two you go to the article, three you go back to Drudge.  I had a friend who has no use for the Report, knows it is a left wing whack job and yet goes every day to check one item.  How many million people do this?  How many people keep bankrolling a site they despise simply because they are not paying attention?

Stop clicking, folks.  Then maybe they will listen to you.

homo unius libri


  1. Amen. Still, I stay on Fascistbook! - lol

    1. I am not going to go there to see if you have ads.

      Grace and peace


Comments are welcome. Feel free to agree or disagree but keep it clean, courteous and short. I heard some shorthand on a podcast: TLDR, Too long, didn't read.